During last nights semi final game featuring the current european champions Spain vs Germany who have just got better throughout the tournament, I decided to watch this imprtant game with my spanish relative who was not only excited about the game but who clearly thought he was actually there in the South Africa amongst the crowd.
During the half time break I couldn’t help but notice how many tv adverts have got behind marketing the World Cup, and how they have used internet as a key tool for fans throughout the world, offering services such match replays, up to date facts and figures of the tournament so far. I even joined an online forum to discuss my own views and who I thought would win the competition.
The world cup in South Africa has been such a hit and boost for the countries economy, especially due to the large increase in tourism during the football.
Online retaillers have made good use of the internet whilst the World Cup has been on television. Making sure that there site is fully working with SEO to achieve the most custom and sales. Just think how many of those fly sounding trumpets they have sold in South Africa and over the internet. I has certainly made the vuvuzela a well known instrument!
The football stadiums in South Africa were very impressive, especially the one in Durban which was were Spain were to get a suprised 1-0 defeat to Switzerland match. A friend of mine was lucky enough to see that match as he was visiting family down there.
Talking to a friend after the match who works for a company who specialise in Ecommerce website design he was sure that the Netherlands were going to win the final.
Some of the football sites also have some fantastic web design too!